20 September, 2021

How to Make a Video Streaming Website: A Guide for Building Your Own Website Like Netflix

Once a wise man said “You Stream it Like you Mean it”

DO you know how many people watch films online last year?
467 Million and at the same time, people who streamed videos on the VOD platform were about 1.5 Billion.

Alike other household commodities video streaming has become a part of households now. The personal theater once was a luxury and it has become a necessity through the concept of video streaming.

Thanks to the giant players like Netflix, Hotstar, Youtube, and others in the market who are the pioneers of new business models for building your own video streaming website.

For your reference, Netflix is about to hit an annual profit of about $558.9 million where its net worth has skyrocketed from $1.4 billion to an estimation of 3.7 billion. Twitch worths around $1 million dollars and YouTube worth between $26 billion and $40 billion.

Similarly, Hotstar’s second-leading video streaming platform which has around 7 lakh paid subscribers where its net worth is $265 million.

So, what would you say if you can create your own online video streaming platforms like Netflix, Hotstar, or YouTube?.

Before getting into the actual business strategy, you need to be clear with the business model that Netflix follows.

Netflix’s Business Model For a Grand Success

Subscription Business Model – The digital assets are the secret behind Netflix’s business model. Netflix follows a subscription-based video-on-demand model for generating revenue. The simple three video subscription plans (basic, standard, and premium) propel it’s value to multi-billion dollar revenue. Establishing Novel content, TV Programs and In-house shows seek better demand among the viewers.


The cross-platform video delivery across multiple devices & operating systems is the major strategy for maximizing fan base. This is what made Netflix’s accessibility to a billion users.

Though there is plenty of VOD platform providers in the market accessibility of the content from any device (whether may it be a browser, Smart TV, tablet, mobile browser & mobile application) creates a difference.

Original Content

Exclusive programs, award-winning shows, and some reality shows encourage users to subscribe to Netflix. Apart from the third party publishers, Netflix encourages in offering a master of none and some in-house shows which you can’t find on any VOD app. This native content adds credibility to Netflix’s growth.

No Advertising

Though Ads are another source for generating revenue for Netflix. A complete Ad-free feature lets users and independent publishers browse content, this includes a premium video on demand subscription.

So, with these ideal business models, Netflix generates a good number of profit. Coming back to the scenario of building a video streaming website like Netflix is no more impractical.

Utmost Customer Experience

Netflix provides multiple customer services that enable its customers to reach them instantly and get a response in a short time. Netflix customer services focus completely across platforms and mediums like Email, Real-time chats, Social media, and telephony.

One Platform, the Entire Globe

Netflix is available in more than 190 countries and broadcast content in more than 20 global languages. No matter where you are, you can access Netflix irrespective of language and devices, it’s one of the widespread OTT platforms in the market. The global expansion of its content is the greatest success of Netflix.

Pricing Fact Matters

Netflix follows a low-price and high-revenue philosophy. Netflix turned out to be an affordable streaming platform that ensures the entire family to enjoy the taste of every streaming content. Their strategy is to maintain the price of a single package as much as low in result creates a huge volume of subscribers.

How to Start a Video Streaming Website Like Netflix

building video streaming website

There are a number of video streaming platform providers available in the market who create a website like Netflix effortlessly. Before getting started, let us begin with some well-drafted strategy that you should be clear with it.

1. Plan Your Content

How you are going to engage and entertain the users within your niche with the help of the best VOD platform providers is highly essential. Creating the content based on the targeting audience is an integral part of your video streaming business, in fact, the foundation too.
Before going to start, you should consider the key factors in what customers will expect from your video streaming website like Netflix.

  1. Will you partner with third-party publishers or will be of original content?
  2. Will your videos be a series or one-off episodes?
  3. Which business model you are going to choose?
  4. Will your videos be available for free or only for subscribers?
  5. What method of subscriptions you will follow?

2. Video Hosting

As scalability is considered as one of the success factors of video streaming business, you need to be clear on choosing to host whether on-cloud or on-premises. Your valuable video assets need security where on-cloud hosting is dependent on third-party services and on-premises is guarantee within your hands.

3. Choose Ideal Platform Provider

Settling the heavy lifting to an ideal video streaming solution provider is great but choosing the one will decide your success rate. Most of the solution providers in the market offer a different set of video streaming functionalities and features that may or may not adapt to your business model.

Build Video Streaming Website

To all the unanswered question on “how to create a video streaming website like Netflix, Hotstar, YouTube, here comes the video streaming solution provider to Global enterprises. Introducing Vplayed, an online video streaming solution provider headquartered in India entitles content owners, publishers, independent publishers, broadcasters to build a video streaming website like Netflix, YouTube.

VPlayed: The Frontier in Video Streaming Solution Market

VPlayed offers a complete package of hosting flexibilities (on-cloud or On-premises), customization, unlimited video upload, reliable content management system, sublime features, and multiple monetization models. Let us dig deep into the video streaming solution provider to understand how your business can benefit from it.

Noteworthy Features that VPlayed Offers

Video Content Management Video Content Management

VPlayed simplifies video uploading by single a drag and drop method. Moreover, you can upload and manage any number of videos and schedule it for hassle-free video delivery.

Video Distribution Video Distribution

VPlayed is equipped with exemplary content delivery networks that assist in delivering video content to the right audience at the right time across multiple platforms with effective broadcast licensing.

Intuitive Player Intuitive Player

VPlayed is inbuilt with a dynamic HLS video player that enables video streaming across the multiple platform & screens with a 4K resolution for aggrandizing the massive audience base.

Cloud Transcoding Cloud Transcoding

The transcoding feature cut-off the cost by transcoding the media files from the source format to the format the user demand. Experience high quality of playback.

User Profile Management User Profile Management

Complete access over the user account helps in personalizing the user profile based on the user’s appropriate functionality carried by the user.

Playlist Playlist

Create, customize & schedule everything you need to watch or “much liked” content, listen on the go through personalized playlist features.

VOD Monetization Features

Video Streaming Monetization

1. Subscription

Monetize every piece of streaming or on demand content based on the importance of the video content through offering SVOD (Subscription video on demand) to your viewers based on monthly or yearly offers.

2. Pay-Per-View

Every count on views increases your profit. Maximize the reach of your videos across the platforms and generate business through a number of views produced for every video streaming content or on demand content.

3. Transaction

A limitless possibility to aggrandize your revenue through the transaction by restricted access to some particular content on the number of views or hours for the viewers.

4. Purchasable Assets

Sell endless video assets to the global viewers by providing the most engaging content for a deal in order to seize the opportunities of monetizing.

Multi-layered Security

1. IP Based Access Control

Allowing viewers based on geographical location to experience streaming of content and prevent unauthorized entry.

2. Token Security

Accessing the video streaming website through physical electronic key which consists of enabling password.

3. Watermarking

Prevent your video content from redistribution that is already published on any platform through the finest watermarking technology.

5. Payment Security

VPlayed is integrated with the world’s safest payment gateways for an effective payment transaction taking place on the video streaming website.

What Makes VPlayed Stand Out In The Crowd?

Customization has been the major factor that puts VPlayed a step higher in the crowded video business market. To those aspiring enterprises and individuals out there, who wish to build a Netflix like video streaming website, customization of features and functionalities are the prime factor.

As a part of customization, VPlayed also offers a White-label OTT solution for enterprise-grade to build live streaming website Netflix, YouTube with their own brand name. This means you can allow users to access the video streaming website or mobile app under your own brand to maximize platform credibility.

Cost to Build a Video Streaming Website

Generally, the cost to create a website like Netflix depends on the customization of functionalities, features you demand. There are several factors to be considered while developing video streaming websites like Netflix that influence the final price tag. Some factors considered are development, hosting, device fragmentation, Design, and Video player.

Being a top VOD streaming platform provider, VPlayed offers a one-time payment for the entire video streaming platform. This helps to prevent fret of subscription-based video streaming possibilities.

Wrapping Up

As the video streaming websites like Netflix, YouTube, Hotstar are towering its net worth day-by-day, the demand and market value of video streaming websites will be sustained one. Netflix wasn’t built overnight!. Yet there is ample space for newcomers like you to build a profitable video streaming website Netflix to generate revenue in millions. The only thing for enterprise and individuals is to focus on the business strategy to create a video streaming website and partnering with the right solution provider to have a lucrative liver streaming business you love to run.

If you already have an idea about creating a Video Streaming Platform, Schedule a free demo and we’ll help you implement it!


Frequently Asked Questions(FAQ)

When you think of scaling your video business just like Netflix, just choosing the apt business model is not only enough! Apart from that, other parameters like platform ownership, mode of accessibility, streaming content originals for better engageability, safe streaming protocols, varied monetization models within your white-label platform will help you to embrace your audience and monetize your business in the best way.

This is largely dependent on the website’s size, i.e number of customization it requires, streaming advancements and much more. However when you plan to branch out in creating an app for making it user-friendly, advertising automation and other personalized services it can have variation quotes deciding its subjective cost factors.

Subscriptions are the most important source of revenue for Netflix. Best part is that in paid subscription users can watch 4K videos on 4 screens simultaneously. Following 3 monthly membership plans are available to users: Basic plan is around $7.99 per month. Users can access movies, TV series, on any device such as laptops, TVs, Phones & Tablets. For simultaneous viewing on a standard & premium price plan Netflix charges around $10.99 & $13.00 per month.

The technique of earning money from videos you publish online on any platform is known as video monetization. Advertising, subscriptions, and direct transactions are frequently used to do this. Definitely on-demand monetization models like pay-per-view, catch up TV, coupons & promotions offer greater support to monetize your intellectual property that need to be met on grounds of originality.

Primary features that are strongly supportive to video streaming platforms include the ability to Embed video content, Social media sharing options, HLS streaming player, power pact Monetization models, standardized CDNs, Whitelabelling solution, Platform ownership, and much more. The major plus comes into the limelight when all of these can be bought for lifetime platform licensing, in order to beat cost factor parameters in the long run.

Sundar Krishnamorthy

Hi I'm Sundar. Interested in digging deep into business management tools. Love to blog, discuss and share views on business management tips and tricks.


  1. Oliver Reply

    The video streaming platform like netflix provide a seamless way to stream videos online by leveraging the internet and as er the report from the global OTT market size valued at $121.6 billion 2019 and it is expected to make more than $1000 billion by 2027

  2. Silas Reply

    Need to check the cost to build a website like netflix as its features are advanced among other streaming platforms and also it should be available in different operating systems like iOS, Android, Windows, Mac OS and Smart TV

  3. Luna Reply

    Netflix has released its first original content in 2013 and from then netflix has grown tremendously and now everyone wants to start a business like netflix

  4. Hazel Reply

    Entrepreneurs need to know how to create a video streaming service like Netflix that people will love to use and these are developed throgh saas platforms which is now very popular

  5. Arjun Reply

    When you start a video streaming website like netflix you should be aware what type of content to be added in the video streaming platforms

  6. Lorenzo Reply

    Getting a video streaming platform like neflix at a affordable price will be tougher as you need to implement most of the features availble in netflix only then you could compete with other video streaming platforms

  7. Aarav Reply

    As mentioned in the article once our video streaming platform is as popular as netflix we could expand the market and automaticall the revenue will grow

  8. Joaquin Reply

    I like the feature which Netflix provides multiple customer services that enable its customers to reach them instantly and get a response in a short time. If we include in our video streaming platforms it will be benficial.

  9. Florian Reply

    If you know how to create a video streaming website like Netflix then you could add the ad free feature mentioned in the article as the user won’t be irritated while watching the video.

  10. Dion Reply

    In this article about how to build a netflix like video streaming website and what are the revenue models we could add to the video steaming platform to generate revenue

  11. Cormac Reply

    The steps mentioned in the article about how to create an app like netflix is very well explained as it covered all the details

  12. Angus Reply

    But check out what will be the cost to build a website like netflix and it depends on the size and the features in the video streaming platform

  13. Lucien Reply

    This article explains how to build website like netflix and for that what are the steps to do like how to choose a niche, where to get media content from, and what features to implement

  14. Cillian Reply

    Nice Article there are many pioneers in the industry where they know how to build a netflix like video streaming website as the demand for the streaming industry is quite high

  15. Devin Reply

    This blog showed me how to make a movie streaming site like netflix and I really liked how you presented it. Have been researched well and have written it.

  16. Coinneach Reply

    Want to know how to build netflix like website and it is very simple, you need to strategise how your content to be updated in the website and how good qualit you could provide to the users

  17. Brayden Reply

    Everyone would want to know how to make video streaming website like netflix as they want to grow their business same as netflix. Everyone knows how netflix has grown tremendously. It is difficult for other streaming website to reach to such heights.

  18. Antonio Reply

    While developing a video streaming website it is important to add the content for user so that the number of user who could access the website could increase

  19. Aaron Reply

    This blog conveys how to create video streaming website, I hope when you create a video streaming website it is tend to make revenue

  20. Johnson Reply

    The reason why the netflix model is so successful has to do with the quality of Netflix and building a website like netflix you need rember that you should have the best video quality

  21. Raul Reply

    When building movie streaming application for iOS and Android with formidable responsive pages, zero loading time and magnificent operational efficiency in order to broadcast videos on the mobile application without any hassles at maximum quality.

  22. Shira Reply

    When you have the best movie streaming solution that delivers you everything to build your own movie streaming website like Netflix it will be doubling your revenue

  23. Josephine Reply

    The digital transformation of the entertainment industry is driven by online movie streaming websites like Netflix and this is long-established cable tv industry eventual decline as there are more players entering into the competitive streaming spaces

  24. Antonio Reply

    The demand for video streaming services is ever-increasing especially during the coronavirus outbreak and many entrepreneurs want to know how to create a video-streaming website like Netflix

  25. Driss Reply

    If you want to know how to make your own netflix then you should know how to apply the netflix business model to you online business and also need create an income and community around the videos you’ve always wanted to make.

  26. Calisto Reply

    You can see that streaming service like netflix is drawing TV viewers from around the world and can access to thousands of programs and movies.

  27. Belvedre Reply

    Create your own netflix as this model will be perfect for all video creators and it is built simple, easy to replicate principles.

  28. Alvis Reply

    This article very well explains right strategy on how to start a business like netflix and had covered all the topics with solution

  29. Natalie Caddel Reply

    USP and positioning on the market is a valuable key to future success. These will help you decide the best way to start a video streaming platform.

  30. Paisley Barlowew Reply

    The video streaming market is estimated to be more that $70 billion industry by end 2021. There’s a huge potential for video streaming platforms.

  31. Willow Amana Reply

    Starting a website capable of streaming video content is more complicated and time-consuming but it is still be a lucrative and attractive business proposition if done correctly.

  32. stephanie sylvain Reply

    There are different revenue models in video streaming platform where we could get revenue through it.

  33. turner sophie Reply

    Very well written, I hope there will be increase in online video platform and the video streaming platform has been very much in demand

  34. allwyn macdivine Reply

    I hope even I can create my own video streaming platform as the revenue model in it is much more higher than the youtube.

  35. Jason Smith Reply

    The article is well explained about how to start website like netflix and clearly explains why the video streaming platform are very much in demand

  36. Jason Reply

    Very well detailed explained about how to build the streaming platform like netflix, You can see that there has been lots of demand for the video streaming services and it is going to increase more.

  37. Esta Taylor Reply

    I want to start my website like netflix, and I am a youtuber. I have a good amount of subscription to my channel. i would wish to start to stream my videos under my own platform. This article is really helpful to know more information. Thanks a lot for sharing.

  38. John Britto Reply

    Wow! I never thought creating or having my own video streaming website is this easy. Can you please explain how the on premises hosting works?

  39. Sarah Reply

    Excellent article. I have instruction/ Tutorial videos and would like to create a video on demand /video streaming website and app.

  40. Davi Ironsides Reply

    Great Read!! Stream it like you mean it! I am quite fascinated by the features and i was wondering how video streaming would be with VR and AR Technologies in the future. Innovative Solution to build own Video Streaming Website

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